Josh Liljenquist Shares His Journey to Becoming a Social Media Personality

Kendal Mcgurie
3 min readOct 19, 2020

Social media influencers have varying reasons as to why they chose their path. Many do it for fame, some for the money. But Josh Liljenquist decided to be a social media personality for a simple yet profound reason — to make people laugh and smile.

Josh Liljenquist is a 22-year-old entrepreneur and social media influencer from Fairmont, Minnesota. When he was first starting his brand, Josh encountered many criticisms from his small community as it was unusual for someone in the country to dream of a big career in social media as he did. “I have been called every name in the book by people in my hometown, I guess that is the price to pay when you are going into this career,” said the influencer. Still, he persevered and became one of the most prominent personalities of his generation.

“Instead of letting the hatred get to me, I use that as motivation to even grow bigger and faster,” said Josh Liljenquist. He leveraged criticisms and used them as fuel to become the best version of himself. Josh never shies away from achieving his full potential, even amid a wildfire of doubts from everyone around him.

Besides talent, Josh Liljenquist succeeded because of immense dedication and an unparalleled work ethic. He shared that he went straight to bed at 8:00 p.m. while in college and woke up as early as three in the morning to do his research and create content. Josh understood that there is more to being young and at college than attending parties. Instead of focusing on short-term happiness, Josh was focused on building a secure future.

Josh Liljenquist is currently attending Minnesota State University in Mankato, Minnesota, majoring in communication. He admits that balancing his career and academics is a tough challenge; still, Josh thrives above his adversities.

Today, Josh Liljenquist has gained over 1.9 million followers on TikTok, one of the most popular social media platforms in the digital space. Additionally, he has over 67,000 followers on Instagram and 15,000 subscribers on Youtube. His humor-filled and unique content has led his influence to grow rapidly at an exponential rate. “I have always wanted to build my own brand to motivate people to be their best self, and that the only limitations you have is what your mind tells you,” said Josh.

Furthermore, Josh has authored three books published on Amazon. Among them is the trending release called Instagram Masterguide: Extreme Growth. Josh shares his knowledge through writing so that every other aspiring influencer can have a tangible map that would guide them to success. Josh had no one to look up to while he was starting, and now, he wants to be a reliable partner for others who wish to build their brand.

Asked where he envisions his career to be in five years, Josh Liljenquist proudly shared that he sees himself continually making inspiring videos that could motivate others and make them happy. He is also currently working on his company, which he plans to launch soon.

Learn more about Josh Liljenquist on his website, Facebook, and Instagram.

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